Your Idea, Their Money

Your Idea, Their Money is aimed at those who struggle to find and close investors for their start-ups.

The single largest problem that entrepreneurs face is fundraising. Aspiring business owners and grand product ideas are far from lacking, but the sad reality is that most start-ups fail to get off of the ground.

Your Idea, Their Money is aimed at those who struggle to find and close investors for their start-ups. While most entrepreneurs have the drive, few actually possess the skills, terminology, and knowledge required to effectively raise funds. In his book, Saad AlSogair covers not only the basics of entrepreneurship, but provides business owners with a blueprint for impressing investors.

Entrepreneurs who pick up this guide will learn about the investor’s mindset, the different means of investment, how to build executive summaries and business plans, how to put together pitches, and much more. Your Idea, Their Money is indispensable for any entrepreneur or business owner who is unsure of their next steps.

Saad AlSogair is an investor, mentor, and advisor from Khobar, Saudi Arabia. He has participated in over 400 early-stage startups including Ripple, Calm, Grove Collaborative, and Dollar Shave Club.

After reviewing thousands of pitch decks, he began to pick up common and costly mistakes frequently made by entrepreneurs that hurt their chances with investors. AlSogair saw this as an opportunity to give back and make a difference.

His book, Your Idea, Their Money: The Entrepreneur’s Guide to Closing Rounds, serves as a handbook for entrepreneurs looking to land their first investors.